San Rafael Is in the Middle of Its Biggest Housing Boom in Decades

Ascend RE July 22, 2026

Illustrated city skyline with a crane over a building under construction

San Rafael Is in the Middle of Its Biggest Housing Boom in Decades

If you've noticed more cranes and "coming soon" apartment signs around San Rafael lately, you're not imagining it. The city is in the early stages of its most significant residential building wave in decades, and the numbers back that up.

The Pace of Approvals Has Exploded

Between 2018 and 2023, San Rafael approved an average of roughly 188 new housing units a year. Since 2024, that average has jumped to around 1,403 annually — more than sevenfold growth in just a couple of years.

The driver is California's Regional Housing Needs Allocation (RHNA) process, which requires every city to plan for a set number of new units based on population and job growth. For 2023–2031, the Association of Bay Area Governments assigned San Rafael a target of 3,220 units, including 1,349 reserved for low- and very-low-income households — the teachers, nurses, and service workers who increasingly can't afford to live where they work. Cities that can't show they have the zoning capacity to hit these targets risk losing local land-use control and state funding, which helps explain the sudden urgency.

What's Actually Getting Built

One of the most closely watched projects is developer Mill Creek's proposal to replace the San Rafael Safeway on B Street with a 331-unit apartment complex. It was filed under SB 330, a state law that limits how long cities can delay qualifying housing projects, putting San Rafael on a tight review timeline. Neighbors and advocacy groups are expected to press for details on design, whether a grocery store returns, and how the project serves the surrounding area.

The Gap That Remains

The city isn't starting from a strong position. Local advocacy groups have noted that in earlier reporting periods, San Rafael had met only a fraction of its overall RHNA targets — and an even smaller share of its affordable-housing goals. That's why the current surge matters: raw unit counts only tell half the story if the mix doesn't include enough affordable housing.

Why It Matters

San Rafael's boom is a local test case for a statewide push: can tougher state mandates actually get cities to build the housing — including affordable housing — that California badly needs? Whether the city hits its 3,220-unit target by 2031 will be one of the clearer answers.

This post draws on reporting about San Rafael's housing approvals and the city's official Regional Housing Needs Allocation documentation.

Source - https://www.sfgate.com/local/article/san-rafael-housing-boom-22339216.php


 Recent

Blog Posts

Browse our blog posts to be in the know.

September 2026 San Francisco Market Update from Ascend Real Estate, beside the Golden Gate Bridge at sunset.
San Francisco Market Update September 2026

September 2026 North Bay Market Update from Bliss Group and Ascend Real Estate.
North Bay Market Update September 2026

September 2026 Silicon Valley market update with a view of offices, a lake, and wooded hills.
SIlicon Valley Market Update September 2026

September 2026 East Bay Market Update by Ascend Real Estate.
East Bay Market Update September 2026

Prop 13 and the Bay Area tax gap: assessed value versus market value, and why the gap is shifting.
Prop 13's Big Bay Area Discount Is Still Huge — But in Some Places, It's Shrinking

August 2026 San Francisco Market Update graphic with the Golden Gate Bridge and Ascend Real Estate branding.
San Francisco Market Update - August 2026

Ascend Real Estate’s August 2026 East Bay Market Update, alongside a panoramic city view.
East Bay Market Update - August 2026

August 2026 Silicon Valley Market Update graphic with an office district, lake, and hills.
Silicon Valley Market Update - August 2026

North Bay market update cover for August 2026, with Bliss Group and Ascend logos beside a rocky coast.
Marin Market Update - August 2026

Illustration of a city building, streetlamp, and palm tree beneath a large sunset sun.
New Developer Steps In to Advance 400 Divisadero Street Housing Project in San Francisco

City skyline with a red rising line and pale sun
San Francisco's AI Boom Is Real. So Is the Rent Spike That Came With It.

Credit card linked to glowing data points and a chart icon.
Visa Cuts 2,600 Jobs and Blames AI: What It Really Means for the Future of Work

Illustrated city skyline with a crane over a building under construction
San Rafael Is in the Middle of Its Biggest Housing Boom in Decades

July 2026 North Bay Market Update from Bliss Group and Ascend Real Estate
Marin Market Update - July 2026

July 2026 Silicon Valley Market Update from Ascend Real Estate, over an aerial view of office buildings and a lake.
Silicon Bay Market Update - July 2026

July 2026 East Bay Market Update by Ascend Real Estate, over a city view with distant hills.
East Bay Market Update - July 2026

July 2026 San Francisco Market Update with the Golden Gate Bridge and Ascend Real Estate branding.
San Francisco Market Update - July 2026

June 2026 North Bay Market Update cover from Bliss Group and Ascend Real Estate, with a rocky ocean shoreline.
North Bay Housing Market Update June 2026

June 2026 Silicon Valley Market Update from Ascend Real Estate, alongside a view of offices and a lake.
Silicon Valley Housing Update June 2026

June 2026 San Francisco market update with the Golden Gate Bridge and Ascend Real Estate branding.
San Francisco Housing Update June 2026

June 2026 East Bay market update from Ascend Real Estate, with a panoramic city view.
East Bay Housing Market Update June 2026

May 2026 Silicon Valley Market Update
Silicon Valley Housing Market Update May 2026

May 2026 North Bay Market Update from Bliss Group and Ascend Real Estate, with a rocky coast and ocean.
North Bay Housing Market Update May 2026

May 2026 East Bay Market Update with a cityscape and Ascend Real Estate branding.
East Bay Housing Market Update May 2026

May 2026 San Francisco Market Update featuring the Golden Gate Bridge and Ascend Real Estate branding.
San Francisco Housing Update May 2026

Your Spring Guide to Bay Area Farmers’ Markets — Ascend Real Estate
Your Spring Guide to Bay Area Farmers’ Markets

April 2026 North Bay Market Update cover with rocky coastline, ocean, and Bliss Group and Ascend Real Estate logos.
North Bay Market Update April 2026

April 2026 Silicon Valley Market Update from Ascend Real Estate
Silicon Valley Housing Update April 2026

April 2026 San Francisco Market Update, with the Golden Gate Bridge and Ascend Real Estate branding.
San Francisco Housing Update April 2026

East Bay Market Update, April 2026, with a panoramic city and bay view.
East Bay Housing Update April 2026

March 2026 North Bay Market Update, with Bliss Group and Ascend Real Estate logos beside a rocky ocean shore.
North Bay Housing Update March 2026

March 2026 San Francisco Market Update with the Golden Gate Bridge.
San Francisco Housing Update March 2026

March 2026 East Bay Market Update
East Bay House Update March 2026

Silicon Valley Market Update title graphic with an office district and lake.
Silicon Valley Housing Update March 2026

February 2026 North Bay Market Update, with Bliss Group and Ascend Real Estate logos and a rocky ocean coast.
North Bay Housing Update - February 2026

February 2026 East Bay Market Update graphic with a city panorama and Ascend Real Estate branding.
East Bay Housing Update - February 2026

February 2026 San Francisco market update with the Golden Gate Bridge and Ascend Real Estate branding.
San Francisco Housing Update - February 2026

February 2026 Silicon Valley Market Update from Ascend Real Estate.
Silicon Valley Housing Update - February 2026

North Bay Market Update, Jan 2026, with Bliss Group and Ascend Real Estate branding and a rocky ocean shoreline.
North Bay Housing Market Update - January 2026

January 2026 Silicon Valley Market Update from Ascend Real Estate, alongside an aerial view of offices and a lake.
Silicon Valley Housing Update January 2026

January 2026 East Bay Market Update from Ascend Real Estate, with a panoramic city view.
East Bay Housing Market Update - January 2026

January 2026 San Francisco market update with the Golden Gate Bridge at sunset and Ascend Real Estate branding.
San Francisco Housing Market Update - January 2026 - Ascend Real Estate

December 2025 North Bay Market Update cover with Bliss Group and Ascend Real Estate branding and a rocky shoreline.
North Bay Housing Market Update - December 2025 - Ascend Real Estate

Ascend Real Estate December 2025 San Francisco Market Update, featuring the Golden Gate Bridge at sunset.
San Francisco Housing Market Update - December 2025 - Ascend Real Estate

December 2025 East Bay market update with a panoramic city view and Ascend Real Estate branding.
East Bay Housing Market Update - December 2025 - Ascend Real Estate

December 2025 Silicon Valley Market Update from Ascend Real Estate, alongside a cityscape.
Silicon Valley Housing Market Update - December 2025 - Ascend Real Estate

East Bay Market Update for November 2025, with a city and bay view.
East Bay Housing Market Update - November 2025- Ascend Real Estate

Provided Courtesy of Ascend Real Estate

November 2025 Silicon Valley market update with Ascend Real Estate branding and a city-and-hills view.
Silicon Valley Housing Market Update - November 2025 - Ascend Real Estate

Provided Courtesy of Ascend Real Estate

November 2025 San Francisco Market Update, with the Golden Gate Bridge and Ascend Real Estate branding.
San Francisco Housing Market Update - Nov 2025 - Ascend Real Estate

Provided courtesy of Ascend Real Estate

November 2025 Marin Market Update from Ascend Real Estate and BG Bliss Group, with a rocky ocean shoreline.
Marin Housing Update November 2025

Open-plan living room with a dining area, skylight, and water visible through the windows.
Leased: Newly Remodeled Modern Home in Portola

East Bay Market Update over golden rolling hills and distant mountains.
East Bay September Market Update

Welcome to our September newsletter, where we’ll discuss residential real estate trends in the East Bay and across the nation. This month, we’ll examine the state of t… Read more

San Francisco Bay Area market update over an aerial city panorama.
June Market Update: San Francisco

SF Bay Area market update over a golden-hour aerial view of San Francisco.
May Market Update: San Francisco

Silicon Valley Market Update over an aerial view of the city and surrounding mountains.
South Bay/Peninsula May Market Update

South Bay / Peninsula Market Update
South Bay/Peninsula November Market Update

Greater Bay Area Market Update
Greater Bay Area November Market Update

The Big Story What to expect when you’re expecting inflation Quick Take: The number of homes sold in 2021 is set to be one of the highest on record. Inflation reached … Read more

Furnished brick courtyard patio with garden seating beneath white exterior stairs and decks.
Sold! Cole Valley Classic Condo with Backyard

Showing now: 1800 Bryant St #103. LoftLiveLove.com.
SOLD: Modern Mission Live-Work Loft!

Silicon Valley market update over an aerial view of a neighborhood and distant mountain ridges.
Silicon Valley September Market Update

Welcome to our September newsletter, where we’ll discuss residential real estate trends in Silicon Valley and across the nation. This month, we’ll examine the state of… Read more

San Francisco market update over an aerial view of a leafy neighborhood.
San Francisco November Market Update

San Francisco Market Update
San Francisco January Market Update

Greater Bay Area Market Update over an aerial view of a coastal city and bay.
Bay Area April Market Update

Silicon Valley Market Update
South Bay/Peninsula July Market Update

Northern California campgrounds promotional tile with a warm-lit mountain reflected in a forest lake.
Northern California Campgrounds

South Bay / Peninsula market update graphic
July Market Update: Peninsula

Silicon Valley market update over an aerial view of a neighborhood and distant mountains.
South Bay/Peninsula March Market Update

San Francisco Bay Area market update over an aerial city panorama.
San Francisco September Market Update

Welcome to our September newsletter, where we’ll discuss residential real estate trends in San Francisco and across the nation. This month, we’ll examine the state of … Read more

Greater Bay Area market update over an aerial view of the city and bay.
Bay Area January Market Update

Ascend Real Estate
Happy Holidays

As we end another crazy year, we are very grateful our kids are finally fully vaccinated, and a return to some sense of normalcy is in view. We are especially looking … Read more

East Bay market update
East Bay March Market Update

Silicon Valley market update
South Bay/Peninsula February Market Update

East Bay market update
East Bay June Market Update

Greater Bay Area market update
Bay Area March Market Update

Greater Bay Area Market Update over an aerial view of a coastal city.
December Bay Area Market Update

San Francisco skyline and bay behind a “SF Bay Area Market Update” title.
San Francisco May Market Update

SF Bay Area market update over a panoramic San Francisco skyline at golden hour.
July Market Update: San Francisco

San Francisco skyline at golden hour behind a “SF Bay Area Market Update” title.
April Market Update: San Francisco

South Bay / Peninsula market update graphic over an aerial neighborhood, with mountains and a red-and-blue A mark.
August Market Update: Peninsula

East Bay market update over golden rolling hills and distant mountains.
East Bay February Market Update

San Francisco market update
San Francisco December Market Update

East Bay market update over a panoramic view of golden hills and distant mountains.
September Market Update: East Bay

South Bay / Peninsula market update banner over a city neighborhood.
South Bay/Peninsula October Market Update

Silicon Valley market update over an aerial view of the city and surrounding mountains.
South Bay/Peninsula June Market Update

East Bay market update
July Market Update: East Bay

San Francisco Bay Area market update over an aerial view of the city and bay.
San Francisco March Market Update

Ascend Real Estate graphic promoting top new Bay Area restaurants, beside a close-up burger.
The 12 most delicious new restaurants in the Bay Area

Summer is here, and so are the boozy slushies, all-you-can-eat tacos and double cheeseburgers

East Bay market update over a panoramic view of golden hills.
April Market Update: East Bay

South Bay / Peninsula Market Update
South Bay/Peninsula January Market Update

South Bay / Peninsula market update
South Bay/Peninsula December Market Update

Greater Bay Area Market Update
August Market Update: Greater Bay Area

San Francisco market update graphic over an aerial cityscape at golden hour.
San Francisco November Market Update

The Big Story Where can home prices go from here? Quick Take: Home prices appreciated faster in 2021 than at any other time, even surpassing the 2004–2006 housing bubb… Read more

San Francisco Bay Area market update over an aerial cityscape, with the Ascend logo.
August Market Update: San Francisco

San Francisco Bay Area market update over a golden-hour aerial city view.
September Market Update: San Francisco

Greater Bay Area market update banner over an aerial view of a coastal city and bay.
November Bay Area Market Update

San Francisco Bay Area Market Update
San Francisco July Market Update

San Francisco market update title over an aerial view of a residential neighborhood.
San Francisco October Market Update

Ascend Real Estate Halloween on Treat Avenue event flyer inviting viewers to join.
Our Annual “Trick or Treating” Event

Greater Bay Area Market Update
Bay Area May Market Update

Ascend Real Estate
Webinar: Bay Area Housing Market Update Dec 10 at 10 am

No doubt 2021 Bay Area housing markets was one of the wildest in recent memory! Our local real estate experts will share their year-end analysis of San Francisco, East… Read more

Let’s Talk

You’ve got questions and we can’t wait to answer them.